Professor's Insight On Evolution of Holidays

May. 24, 2013 - by Carol Best

Bo Cassell Tapped for Article on Evolution of Hallmark Holidays

May 24, 2013
boCassell-5

The insight of MNU Associate Professor of Sociology Bo Cassell is included in an article recently published by CardHub. The article discusses the evolution of Hallmark Holidays and the dynamics that have enabled them to grow into big sources of consumer profit.

Other professors featured in the article include On Amir, associate professor of marketing at the University of California, San Diego; Jerry O’Brien, executive director of the University of Wisconsin’s Center for Retailing Excellence, and Timothy Buzzell, chair of the Department of History, Culture & Society at Baker University. Read the article here.

 

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Latest Photos
LC-Ribbon-1 Mabee Learning Commons now includes the Academic Success Center and the Library.
LC-Ribbon-44 The team that helped bring these changes to Mabee Learning Commons through the US Dept. of Education grant, poses together. Left to right: Dr. Linda Alexander, Rick Hanson, Julie, Lon Dagley, Whitney Gray, Marcelle Cooper, Christine Snyder, Bruce Flanders, Jon Spence, Janelle Jefferson, Lauren Hays, Brenda Ebert, Dr. David Spittal, Mitch Hazen (Nabholz Construction).
LC-Ribbon-26 US Representative Kevin Yoder joined President Dr. David Spittal, Library Director Bruce Flanders, Director of Facilities Services John Spence, Associate VP for Academic and Professional Success Rick Hanson, Mayor Mike Copeland, Mitch Hazen (Nabholz Construction) and Olathe Chamber CEO Tim McKee for the Ribbon Cutting.
LC-Ribbon-8 A large group of students, faculty, staff, alumni and the community gathered for the Learning Commons ribbon cutting October 21, 2016.
LC-48 Several rooms are available for meeting, testing or other working groups.
LC-41 Alumni who have toured the Learning Commons in person find the new space surprising. All the books are upstairs and the first floor is an excellent area for a variety of meetings, conversations and even hanging out.