Digital communication graduates help direct and coordinate an organization's online marketing and communication efforts. Graduates gain a mix of technical and creative skills along with marketing best practices.
About the Program
The Digital Communications Major is designed to prepare students for careers that combine messaging design and delivery across all industries. Graduates could work in content creation and curation, digital marketing, social media, management, search engine optimization, and marketing direction. The curriculum for this highly practical major integrates communication theory with skills in demand today, including HTML coding, graphic design, web design, animation, and Google Analytics.
TRACKS TO CUSTOMIZE YOUR MAJOR
- Audio and Live Production
- Film and Video Production
- News Media
Create, deliver, and evaluate strategic messages and gain competency through coursework and experiential activities. An internship helps will help you gain valuable experience and evidence for your digital portfolio.
Entrepreneurs, startups, established businesses, nonprofits, education, healthcare, banking, construction, virtually every industry uses the skills you’ll learn in this major.